Live Your Life with IT!

In the inspirational business memoir, "It's Your Life...Live IT!", April Merenda, co-founder of Gutsy Women Travel and assistant professor at St. John's University, shares her journey of resiliency, saying yes, following passions, and never giving up. As a New York Times Best-selling Author of Secret Lives of Wives, Iris Krasnow praises Merenda for her ability to share not only the excitement of travel, but also the experience of stepping out of comfort zones and into new friendships and self-discovery.

The story begins in 1975, after Merenda's graduation from St. John's University in Queens, New York, with plans to attend law school. However, life had different plans for her as she found herself selling tours and show tickets on charter flights to passengers booked at various Las Vegas hotels. This marked the exciting beginning of her career in travel, leading to the eventual creation of Gutsy Women Travel with co-founder Gail Golden-Icahn. Despite facing naysayers and the challenges of launching shortly after 9/11, Gutsy Women Travel has continued to thrive for over twenty years, even amidst the difficulties brought on by the global pandemic.

Throughout the memoir, Merenda shares her life, career, and travel experiences, introducing readers to the incredible women she has met on her tours, her students at St. John's University, and the guiding angels who have been a part of her journey. From being caught in the middle of the Arab Spring revolution to being a part of a large-scale evacuation of U.S. citizens, Merenda has encountered and witnessed many extraordinary events that have shaped her perspective on life and business.

Her story is a testament to the lessons she has learned along the way: to live life with joy, be kind to oneself, follow passions, and never give up. Through sharing these invaluable lessons, Merenda inspires readers to embrace their own journeys with courage and determination. "It's Your Life...Live IT!" is a compelling and uplifting memoir that resonates with anyone seeking to live life to the fullest.

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